Writing Editing Formatting design Publishing Marketing Bookstore

  877.947.BOOK (2665)

Bookstore Home / Search :: View Cart :: Your Account / Order Status


Join our
mailing list!



  Home > All Categories >

  In Women We Trust: A cultural shift to the softer side of business,
by Mary Clare Hunt

 
Look Inside this Book!

 
By Mary Clare Hunt
(165 pages, soft cover)
ISBN-10: 0-9777297-2-9


Price: $22.95


Availability: Usually Ships in 2 to 3 Business Days
Product Code: 0977729729
Qty:

Description Product Details About the Author
 

“If competency wasn’t an issue…
who would you rather work with, men or women?”

When we asked women that question, the overwhelming majority replied, “women”. That’s no surprise, except it wasn't to honor the sisterhood; it was because they trusted the sisterhood.

  • What are those values that bind women together?
    (hint: it’s not their price points)
  • Why are women-only groups on the rise?
  • How can business become part of these New Girls’ clubs?
  • Can an entire company become female-friendly?

In Women We Trust is written for those outside of the marketing department tasked to provide female-friendly service, yet have no easy parameters to guide them. It’s not about being politically correct; it’s about being personally correct - knowing which “trust points” women value.

 
What They're Saying:
  • "What a concept! Instead of figuring out methods to sell to women, use the 'female culture' we've established and invest in because it meets all our needs. Women always listen to other women."
    Barbara Geraghty,
    Author of Visionary Selling

  • "I love the way women reach out to each other; the way they understand and support each other; the way they embrace an idea whose time has come. Nobody does it better than women and Mary Hunt understands that concept. In Women We Trust reveals why I believe the 21st Century belongs to us. Turn the pages and find out what the buzz is all about."
    Jane Glenn Haas,
    Author of Time of Your Life: Why Almost
    Everything Gets Better After 50
    ,
    Journalist and founder of WomanSage,
    a non-profit for women at midlife.




 Share your knowledge of this product with other customers... Be the first to write a review.



Browse for more products in the same category as this item:

All Categories
About Business
For Women


In Women We Trust: A cultural shift to the softer side of business,
by Mary Clare Hunt
$22.95

About Us :: Contact Us :: Product Index :: Help :: Terms of Use
©2008 Windsor Media Enterprises, LLC. All Rights Reserved
:: Privacy :: 877.947.BOOK (2665)
eCommerce Software Powered By Volusion.

Site Designed By A2Z Enhanced Digital Solutions