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New book advises executives to fail - with
aplomb!
How Executives Fail: 25 Surefire Recipes for
Sabotaging Your Carrier
ROCHESTER, N.Y. (January 24, 2007) Thought leader and
rattler of CEO’s cages, Lee Thayer, has done it again. In his
newest book, from WME Books, he advises in his overview, “For
all those who would presume to manage a human enterprise, there
are two ways of succeeding. One is to get lucky. The other is to
avoid failing.”
According to Thayer, “There are also two ways of failing: One is
to follow one’s peers, lemming-like down the slippery slope of
mediocrity. The other is to be oblivious to what part of the
problem you are.”
“Hardly anyone sets out to fail,” Thayer says. “But most
managers and executives do fail. They fail their own hopes and
aspirations, if not their roles.” This book, he goes on to note,
offers insight into how to avoid failing – by turning the
current flood of advice on how to succeed, upside-down.
Thayer’s inverted lessons will, in the end, show us that success
is knowing how to be in the “learning mode,” to fulfill your
“role,” and to go against pop psychology that says “tolerance is
a virtue.“ As a follow-up to Thayer’s popular book, Leadership:
Thinking, Being, Doing (new edition to be released by WME
Books in March), How Executives Fail gives readers pause
– in its 25 Surefire Recipes for Sabotaging Your Career.
Warren Bennis, Distinguished Professor of Business from the
University of Southern California, says this about Thayer’s
latest look at leadership, “Habit is a great deadener and this
book will help you break the ones that could fatally end your
career (and ambitions). The best ‘insurance’ book on leadership
I’ve read.”
Greg Novak, of Harris Interactive, writes, “If you’re a leader
who, like me, is determined to create a great organization, this
book will help you to avoid… failing.”
How Executives Fail creates a perverse method of how to
succeed in business today. Thayer takes the view that the world
is a perverse place to live and do business, and unless you are
perverse in kind, you risk following friends and colleagues down
the path of mediocrity, a surefire path to failure. Rather than
do so by default, he recommends doing so with intent, with dash,
with aplomb.
James O’Toole, author of Creating the Good Life, calls
this, “Absolutely brilliant! Since you can’t learn luck, Thayer
offers his readers a baker’s two dozen ways to ‘fail on purpose’
in this original, funny, and useful lilttle gem of a book.”
If your goal in life is to succeed, you need to read this book.
If you’re caught up in disappointment and failure, you need to
read this book. If you want to rattle cages [your own, your
boss’s, your managers’], contact Lee Thayer and have him give
his unique coaching in person – by writing to
divita@wmebooks.com and
requesting information on Thayer’s availability. For more fun
and real interactive cage rattling, visit Thayer’s blog at …
http://leethayer.typepad.com. Lee will be happy to engage
you in conversation sure to expose life’s perversities in ways
you never dreamed of, before.
About WMEBooks.com
WME Books, an Author Services company offers customized
publishing assistance for the author in search of excellence.
How Executives Fail can be purchased at the WME Books’
online bookstore at
www.wmebooks.com, and will be offered at Amazon.com soon.
All books published by WME Books are also featured on the
company’s publishing blog,
http://www.ahablog.com. |
